What is the Clubhouse application, this social network by invitation?

This voice room service has already exceeded ten million downloads on the App Store. Find out how to get in.

The Clubhouse voice lounge application, launched in spring 2020, has already exceeded ten million downloads worldwide and is approaching eleven million, said the SensorTower institute, a specialist in data on mobile applications, on February 24. This American social network, available only on iPhone, continues to gain in popularity, taking advantage of the health crisis and its particularity to find its audience. Explanation on a booming application.

How does Clubhouse work?

Clubhouse is a discussion application that allows you to create chat rooms, only oral, dealing with a specific subject. The living room can be private or open to all. In this case, the audience listens silently to the discussions, but can also ask to intervene by virtually raising their hand. To avoid any abuses, the discussions are supervised by volunteer moderators. For now, the application does not report hateful content to the authorities and simply expels users disturbing discussions.

How to register on the application and how to receive an invitation?

The special feature of the application is its entry system. To open an account, you must have downloaded the application for IOS, and be invited by an active member. Each user can invite only two people, who in turn can invite two other users, etc. To access it, you must therefore find a registrant in your entourage …

Who is Clubhouse for?

The selection at the entrance leads to a certain homogeneity in the profiles. In France, the vast majority of the first members of the social network thus work in the ecosystem of start-ups and digital marketing, and discussions revolve around this professional universe. This very closed operation gives users a taste of VIP treatment.

Why is it so popular?

How about chatting with personalities like Mark Zuckerberg, Elon Musk or Xavier Niel? All of them were seen in salons and played the game. It is these distinguished guests who attract users, as well as the “networking” aspect almost similar to a platform like LinkedIn.

The platform would almost become a place of power and the presence of the boss of Facebook on the application is not trivial. According to information from, the social network would consider starting voice chat rooms. Twitter is also preparing its reply to Clubhouse with the Spaces feature, which is currently being tested in the United States.

This growing popularity is skyrocketing the value of the app. According to information released at the end of January by Axios, the value of the company would now amount to one billion dollars, after a fundraising of 100 million dollars.

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